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Best Online Social Media Marketing Courses

You are here: Home / Marketing / Best Online Social Media Marketing Courses

July 5, 2019 //  by Amit Kumar

Whether you’re searching for a better job, freelancing for other companies, or developing your own business, you’ll need expertise in social media marketing to build your personal brand and use social media to reach a wider audience.

If you’re ready to start improving your social media marketing skills, the free online courses in this guide will help you learn faster without having to go back to school.

Social Media Marketing Courses offers practical materials to prepare students for the digital marketing world. Hurry up! Give your marketing career a boost with these popular courses.

Table of Contents

  • Advanced Content and Social Tactics to Optimize SEO
  • Digital Media Analytics: Social Media Research Plans
  • Strategic Social Media Marketing
  • Social Media Data Analytics
  • Digital Media Analytics: Introduction
  • The Business of Social
  • Digital Media Analytics: Using ‘Listening Data’
  • Digital Media Analytics: Paid Media
  • Introduction to Social Media Analytics
  • What is Social?
  • Engagement & Nurture Marketing Strategies
  • Social Marketing Capstone Project
  • The Power of Social Media
  • Fundamentals of Digital Marketing, Social Media, and E-Commerce

Advanced Content and Social Tactics to Optimize SEO

The University of California, Davis is pleased to announce this free online course named as “Advanced Content and Social Tactics to Optimize SEO”. This course will help you to discover the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. This course is available for anyone.

Provider: University of California, Davis
Subject: Marketing
Duration: 4 weeks
Start Date: Open
Apply Now

Digital Media Analytics: Social Media Research Plans

Get to grips with social media analytics by joining this course “Digital Media Analytics: Social Media Research Plans” offered by the Purdue University. In this course, you will learn the basics of quantitive research to analyze social media. You will also explore how to turn hunches into testable propositions, concepts, and variables. This course is for professionals looking to advance their careers and learn more about social media and digital media analytics.

Provider: Purdue University
Subject: Business & Management
Duration: 2 weeks
Start Date: Available now
Apply Now

Strategic Social Media Marketing

Applicants are invited to be a part of “Strategic Social Media Marketing” free online course designed by the Boston University. In this course, you will learn how to drive social media engagement by linking strategy and tactics and measuring results. To join this course, you must have an understanding of undergraduate-level marketing concepts, including segmentation, positioning, targeting, four P’s.

Provider: Boston University
Subject: Business & Management
Duration: 6 weeks
Start Date: Starts on October 22, 2020
Apply Now

Social Media Data Analytics

Rutgers University is introducing a “Social Media Data Analytics” free online course for interested candidates. By learning this course, you will be able to utilize various Application Programming Interface (API) services to collect data from different social media sources such as YouTube, Twitter, and Flickr. Don’t miss the chance, enroll as soon as possible.

Provider: Rutgers University
Subject: Data Science
Duration: 4 weeks
Start Date: Ongoing
Apply Now

Digital Media Analytics: Introduction

Understand how to get value from digital and social media with this free online course “Digital Media Analytics: Introduction” provided by Purdue University. In the course, you will learn how to turn social and digital media information into business intelligence and discover why it’s so useful for professionals. This course is for professionals looking to advance their careers and learn more about social media.

Provider: Purdue University
Subject: Business & Management
Duration: 3 weeks
Start Date: Available now
Apply Now

The Business of Social

The Northwestern University is providing you a free online course entitled as “The Business of Social”. In this course, you will learn how to transform your organization’s social marketing from an untracked investment to an integral part of your company’s marketing strategy. You will also learn the legal considerations involved as well as proven performance metrics and management tactics for success.

Provider: Northwestern University
Subject: Marketing
Duration: 4 weeks
Start Date: Open
Apply Now

Digital Media Analytics: Using ‘Listening Data’

Learn how you can use social listening tools by enrolling in this free online course “Digital Media Analytics: Using Listening Data”. In this course, you will review general-purpose tools to investigate online sentiment and how fast messages spread about competitors or other trends on social media. This course is for professionals looking to advance their careers and learn more about social media and digital media analytics.

Provider: Purdue University
Subject: Business & Management
Duration: 2 weeks
Start Date: Available now
Apply Now

Digital Media Analytics: Paid Media

Purdue University is declaring this free online course entitled as “Digital Media Analytics: Paid Media”. In this course, you will learn how to analyze and improve social media advertising campaigns, and understand how to effectively use Google Analytics. This course is for professionals looking to advance their careers and learn more about social media and digital media analytics.

Provider: Purdue University
Subject: Business & Management
Duration: 2 weeks
Start Date: Available now
Apply Now

Introduction to Social Media Analytics

The Emory University is welcoming interested candidates to join this free online course “Introduction to Social Media Analytics” created by the Emory University. This course provides learners with the foundational skills of social media listening including the creation of monitors and common social media metrics. This course shows learners how social media data can be used to provide insights into market structure and consumers’ perceptions of the brand.

Provider: Emory University
Subject: Marketing
Duration: 4 weeks
Start Date: Available
Apply Now

What is Social?

Start your online learning journey with this free online course “What is Social?” offered by Northwestern University. This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization.

Provider: Northwestern University
Subject: Marketing
Duration: 4 Weeks
Start Date: Ongoing
Apply Now

Engagement & Nurture Marketing Strategies

The Northwestern University is glad to announce this free online course named as “Engagement & Nurture Marketing Strategies”. In this course, you will learn two of the most effective social strategies used by organizations today. You will also learn the importance of infographics and the impact a well-designed landing page can have on your bottom line.

Provider: Northwestern University
Subject: Marketing
Duration: 4 Weeks
Start Date: Open
Apply Now

Social Marketing Capstone Project

Grap the opportunity to be a part of the Northwestern University by enrolling in this free online course entitled as “Social Marketing Capstone Project”. In this Capstone, you will use the practical skills that you’ve mastered through the Specialization to demonstrate your ability to integrate social and mobile marketing strategies into a company’s business strategy. Anyone can join this course.

Provider: Northwestern University
Subject: Marketing
Duration: 5 weeks
Start Date: Starts on October 5, 2020
Apply Now

The Power of Social Media

Explore how social media can be used positively by joining this free online course “The Power of Social Media” created by the University of Southampton. This course will teach you not just about the qualities and differences between social networks but also the impact they can have on our lives. The course is intended for existing users of social networks, who want to understand a bit more about how their social network activity might be used by others

Provider: University of Southampton
Subject: Business & Management
Duration: 2 weeks
Start Date: Not available
Apply Now

Fundamentals of Digital Marketing, Social Media, and E-Commerce

Build your marketing skills by enrolling in this free online course “Fundamentals of Digital Marketing, Social Media, and E-Commerce” funded by the Wharton School of the University of Pennsylvania. Through this course, you will gain an understanding of how the digital economy works and develop the critical insights necessary to succeed in e-commerce and digital and social media marketing.

Provider: Wharton School of the University of Pennsylvania
Subject: Business & Management
Duration: 6 weeks
Start Date: Not Currently Available
Apply Now

Course Name University Cost Duration Deadline
1. Strategic Social Media Marketing Boston University Free 6 weeks Open
2 Fundamentals of Digital Marketing, Social Media, and E-Commerce Wharton School of the University of Pennsylvania Free 6 weeks Self-Paced
3. Advanced Content and Social Tactics to Optimize SEO University of California, Davis Free 4 weeks Open
4. Digital Media Analytics: Social Media Research Plans Purdue University Free 2 weeks Date to be announced
5. Social Media Data Analytics Rutgers University Free 4 weeks Ongoing
6. The Power of Social Media University of Southampton Free 2 weeks Date to be announced
7. What is Social? Northwestern University Free 4 weeks Ongoing
8. Social Marketing Capstone Project Northwestern University Free 5 weeks Open
9. Introduction to Social Media Analytics Emory University Free 4 weeks Available
10. Engagement & Nurture Marketing Strategies Northwestern University Free 4 weeks Open

Category: Marketing, Online CoursesTag: Online Social Media Marketing Courses, Social Media Marketing Courses

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